Undergraduate Catalog 2021-2022

BUS 102 Entrepreneurship(RNL)

3 hours; 3 credits. An in-depth examination of the requirements, process, and possible outcomes of starting a small business. Students participate in computer simulation in which they propose, design, and launch a new business. Topics include market selection, product/service design, financing, marketing, organizing, and staffing a startup business. Prerequisite: Successful completion of the CUNY Assessment Tests in Writing, Reading, and Math or the equivalent.